The fact that nobody has even been able to reduce the elements that go into the fashioning of a predictable best-seller has long been illustrated by the classic story of an expensive book-business survey that produced the three kinds of books that had always proved most popular: books about Abraham Lincoln, books about doctors, and books about dogs. The only thing predictable about the survey was that some publisher was bound to act on it, and not long after the survey some publisher did. He brought out a book called Lincoln's Doctor's Dog. It was--predictably--a disaster.
Jerome Weidman, Praying For Rain, 1986
Jerome Weidman, Praying For Rain, 1986
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